It is my passion to challenge the “norm” and to push the possibilities of design.
Sometimes following, sometimes breaking graphic design principles, and inspired by fresh, sometimes unconventional influences, I aim to create unique, memorable design solutions.
I infuse my work with the appropriate emotion and feeling that is to be communicated. In doing so, my work encompasses both meaning and aesthetics.
Flexible and adaptable, I am able to create aggressive pieces, as well as more calm, inviting ones—each appropriate to the challenge, and capable of engaging the viewer.
My openess of exploring traditional and nontraditional approaches to design, depending on the challenge, allows me to be versatile, and able to tackle any design challenges that arise, resulting in a design solution that equally involves feeling and aesthetics.